Simplifying complexity through design

I’m a Designer, Digital Product designer, UX/UI designer and Visual Design Lead. I focus on the big picture. I have experience in visual communication, marketing design, branding, visual identities and complex systems. I create visual design solutions that strengthen brands, products and user experiences.

I turn ideas into clear, intuitive and accessible design. I love problem solving, innovation, and storytelling. I collaborate closely with clients and teams throughout an agile design processes – from early concepts to final delivery. I combine strategy, creativity and technical understanding to deliver thoughtful and scalable design.

My goal is to create solutions that users love, teams enjoy building, and clients feel proud of. I’m strategic and hands-on, with a strong interest in service and business, and I embrace a Growth mindset. I push for innovation, stay curious to learn new things, and embrace change. I learn something new every day; it’s important to me.

I got a strong focus on user experience and accessibility. I design interfaces, visual systems and user flows that are intuitive, functional and visually refined. My work is grounded in a deep understanding of both user needs and business goals.

Design I do:
• UI/UX Design
• Visual Identity
• Visual Communication
• Design Systems
• Motion Design
• Concept Development
• Strategy

Education:
“Universell utformning av digital tillgänglighet” – Mittuniversitet
“Inkluderande UX” – Nackademin
DesignOps – Studio Manfred
Bootcamp: Design system – Memorisely
Prototyping AI, Upgrade: Digital design, Interface design/UX, PR-Marketing – Berghs
Visual communication, Master – DanmarksDesignskole